Tekno Sandesh

Project Info

Objectives

Build a scalable WhatsApp communication platform for businesses
Enable businesses to manage contacts and customer communication efficiently
Create and send personalized WhatsApp broadcast campaigns
Support reusable message templates for faster communication
Organize contacts into groups for targeted messaging
Track campaign and messaging activity for better visibility
Provide a simple interface for managing recurring business communication
Design a platform that can scale with growing contact lists and messaging requirements

Tech Stack

auth: Authentication & Authorization

backEnd: Node.js with REST APIs

coreModules: Contact Management, Groups, Message Templates, Broadcast Campaigns, Messaging Activity, Admin Panel

database: MySQL

frontEnd: Angular

messaging: WhatsApp Broadcasts, Templates, Campaigns

Tekno Sandesh – WhatsApp Business Communication Platform

Tekno Sandesh is a business communication platform designed to simplify customer engagement through WhatsApp-based messaging. The system allows businesses to manage contacts, organize them into groups, prepare message templates, and send targeted WhatsApp broadcasts. Instead of manually messaging customers one by one, businesses can manage their communication from a centralized platform and reach multiple customers efficiently. Tekno Sandesh is suitable for businesses that regularly communicate with customers for promotions, announcements, reminders, offers, updates, and other business-related messages. The platform focuses on making customer communication organized, faster, and easier to manage while providing visibility into messaging activities.

Challenges & Solutions

Bulk WhatsApp Communication

Problem: Sending the same business message individually to a large number of customers is inefficient.

Solution: Built broadcast functionality to help businesses communicate with multiple customers through organized WhatsApp campaigns.

Contact & Group Management

Problem: Businesses often have large customer lists that need to be organized for targeted communication.

Solution: Implemented contact and group management to organize customers and target specific audiences.

Reusable Message Templates

Problem: Frequently creating similar messages increases repetitive work and can lead to inconsistent communication.

Solution: Implemented reusable message templates to simplify recurring customer communication.

Targeted Customer Engagement

Problem: Sending the same message to every customer may not be relevant for every audience.

Solution: Enabled group-based targeting so businesses can send relevant messages to selected customer segments.

Campaign Management

Problem: Managing multiple promotional and informational messaging activities can become difficult without centralized organization.

Solution: Created structured campaign management features to organize and manage business messaging activities.

Scalable Messaging Architecture

Problem: Growing contact lists and messaging volumes require a reliable backend architecture.

Solution: Designed REST-based APIs and modular backend architecture to support scalable contact and messaging operations.